Thursday, October 10, 2013

Concept to Apparel Production

Support from Concept to Prototypes and Production.

It is not always easy to present sample to showcase your creative ideas with investors. But you need to showcase to keep your business running. And for this you must showcase your product ideas to whole sellers, stores and investors. Needless to say developing sample for every creative idea is difficult and costly. Moreover, garment units refuse to develop sample without a firm production order. It becomes difficult for a start-up apparel brand to build their line-sheet. They have limited funds, no investment partners, and quite a few source to develop sample. In this case, the only way to showcase product idea is a line-sheet presentation.  You can showcase to book pre-order for your apparel collection. This you can do by presenting your line-sheet with all necessary details. This way client can relate to your idea and visualize your idea about the collection. Of course, this is not the ideal way to showcase your collection but you can start with it with people you know. To prepare you must take the help of a tech pack designer so that you can prepare for the queries of your clients.

 Clothing Line Sheet Designer

The brands at first require help with creating a professional line sheet and we assist them to design catalog for their marketing presentation also access technical feasibility, cost effectiveness and assessment of customer acceptance. Urban Purple provides end to end solution to clothing companies and Private Clothing lines which require help render technical sheets from concepts, Illustration, tech packs, patterns, material specifications, and estimate for small batch runs. Urban Purple has every expertise to support and assist companies which need a line sheet created for their brand and Interested to create a line sheet for their company. We assist from the scratch starting from concept to the final product from design the line and get tech packs, complete pattern and prototype sample and produce the garment. The prices and turnaround time for a line sheet estimate comes out to be much cheaper as compared to the service from various different companies. So the lead time and cost for a tech pack and apparel production goes down by 30%.

A lot of study research and discussion goes on in order to translate vision to design and then take it further to technical designers and pattern designers with experience creating technical packs and size specs. We prepare tech packs that are visually appealing and convey information in a quick and effective manner as per the creative specifications given by the brand owner or creative designer. We at Urban Purple make sure that the style requirement and the buyer’s expectation is not compromised and the spec pack comes out as per the expectation of the style expected by the creative designer or brand. So to put designs onto spec sheets we urge the client or the creative team in constant touch and confirm their style in every phase while getting the technical specification and drawing done. You need creative and technically sound and experienced technical designer and good teams of pattern and sample developer who can help bring designs to life. Freelancer must be backed by the other expertise to get the spec pack perfect. Apparel brands interested in tech pack design should find the right fashion design studio with facilities like pattern design, fabric testing sample development unit so that they can get the best of the service at one place.

There are many ways clients can communicate their vision. They can always pencil sketch the style and send the picture to us to fine tune the fashion flats or provide inspirational pictures. Our designers are expert in creating fashion flats and tech packs using only pictures of the garment.

Technical designer takes at least 4-6 days to produce manufacturing specifications for a particular style. Usually It takes roughly 4-6 days to get a tech pack done however, the turnaround time for getting line sheets done sometimes goes up depending on the complexity of the garment style and processing involved in the garment. So the brand owner needs to give that buffer time to the designer and also keep this in mind before planning the complete production lifecycle for a apparel line sheet.

For the clients who would like to start-up denim line, we at Urban Purple Fashion Studio has Specialized denim designer to help launch new clothing line. Designing a new line of Denim needs the knowledge of Denim washing technique apart from having the basic technical specifications. We got specialist designer to help finish the line for any particular categories may it be t-shirt graphics, Woven button up, women’s dress and lingerie,Knitted dress and T-Shirts and Apparel CAD Designers specialized in creating tech packs. At urban purple we do not give fashion designer to make designs and patterns all together rather we have expert team which can give specialized service. Our designers and Pattern designers work side by side to get your line sheet and tech sheet prepared.

Monday, October 7, 2013

Care Instructions and Brand Management ( Tech Pack Design )

The basic difference between an illustrator and a Technical Designer (Tech Pack Designer) is the technical clothing designer gives detailing to every minute and small instruction that is important when producing the garments. One of them is Labels and Tags which serves as a part of Apparel Branding and Care Instruction.

Fashion Labels and Hang Tags when you see on a consumer point of view have Farley less importance. However, bigger brands and Labels take these things quite seriously and give serious importance. Before we discuss about the Hang Tags and Label design we must know the use and importance of Labels and Hang Tags. Hang Tags and Labels are important for any garment brand for two reasons. One - For Giving a status to the brand and second it gives certain instructions and information about the product that customers are buying and using.
Apparel Production Packages

Clothing Designer
General Care Instruction Used in Apparel Brands - Care Labels
From the usability perspective the Labels and Tags specifically Hang Tags and Care labels are important as it have certain instructions like how to wash, how to dry and how to take care of your cloths. Failing to follow those instructions could spoil your garments and you will not be able to get the maximum usability of it. Now the question comes what are the instructions that a care label should have in order to instruct the customer and where these labels should be placed when you prepare the garment.

Only a Technical Clothing Designer can give these instructions keeping in mind the fabrics, Prints and embroidery  and other embellishment used. Although small these minute things can change and give much value to your clothing brand. 

Secondly, When it comes to branding part, Certain Apparel Brands which are on the top of the list keep maximum importance. This is one of the most important marketing and branding strategy for many apparel brands. Apparel Branding and Marketing done through Hang Tags and Labels raise the Brand value of the product manifold. It affects various factors like price, brand value, visual merchandising etc. So if your Apparel brand is not doing well or having low sales then probably you should go back and review these small factors again and improve wherever it is necessary.

Coming to Fashion Studio URBAN PURPLE. We are one of the leading fashion studios and Apparel Branding and Technical Design Consultants which has best of technical and creative designers in our team to take your brands to the next level. Weather you are an existing brand and want to give a new look to your brand for a better positioning or a newly launching apparel brand feel free to get in touch with us and we will find the right kind of solution to you. Our clothing designers would be more than happy to consult you and solve your problems. Our clothing designers from various parts of the world follow the street fashion and we keep ourselves updated with the latest fashion trend and lifecycle. 

You may get in touch with us for your Clothing Design , Tech Pack Design and Garment Manufacturing requirements at any point of time. Just Fill the form below our clothing designer portfolio and one our designers would be in touch with you.