Apr 24, 2024

How to Leverage Your Tech Pack to Streamline Production and Sourcing Decisions

Tech pack is a potent tool when it comes to apparel production. A well-crafted tech pack can streamline production and sourcing decisions effectively. This can be made if you hire a fashion tech pack designer with ground-level experience in the fashion industry.The garment industry is complex, with the apparel production process involving many intricate steps. So, proper production planning is necessary to execute production effectively. Tech pack streamlines your production from design, sourcing, and processing. Let's examine how a tech pack helps streamline the apparel production process.

Informed Decision Making Through Fashion Tech Pack

A well-structured tech pack illustrates each section distinctly yet integrates them into one package. This helps each and every department in the apparel industry understand their role and act accordingly. For example, use the Bill of Materials (BOM) in your tech pack to estimate material costs. This enables comparing material options to choose budget-friendly, quality-meeting materials. The manufacturing unit also makes an informed decision in identifying and selecting suppliers. Factors like fabric weight, drape, and durability are important to get the right fit and look of a garment. With detailed specifications in the tech pack, you can choose a fabric with its required properties. So the tech pack helps you select materials that are suitable for the intended use of the garment. And finally, it helps the garment look and perform well.

Production Planning and Efficiency

A comprehensive tech pack ensures clear communication with your manufacturer. For example, a clear specification on construction techniques, seam types, and stitching details. Manufacturers spend maximum time on finding the right direction on those. A comprehensive tech pack presents details clearly. This minimizes the risk of errors or misunderstandings during production. Also, complex construction details in the tech pack can impact production timelines. Analyzing these details in the tech pack provides a clearer estimate of the timeline for garment production. Sample development reveals how a garment design looks physically in its actual shape. Resolving fit, construction, or material issues allows adjustments before production. Early sample evaluation can reveal design and construction loopholes. This makes the production planning more efficient and effective.

Standardization and Scalability

Tech pack ensures consistency and standardization in all the processes. This helps in achieving quality across the production batches. Also, it reduces the risk of error and ensures the final product meets the design intent. As you have done the standardization, scalability is no longer a problem. Clear instructions on material specifications and processes enable manufacturers to scale production without compromising quality. You can use the tech pack for future iterations. Also, you can use the tech pack for new styles based on the same pattern and product specifications. This saves time and streamlines the development process for future collections.

So, tech packs act as a tool that standardizes the process and makes it flexible for any production scale. Buyers and designers can make informed decisions about sourcing and production planning. This results in a smoother production process, lower costs, and a higher-quality product.

Dec 6, 2023

13 Essential Tricks to Build and Grow Your Clothing Brand

As a fashion tech pack services for designers and brands we maintain strong connections with the brands we collaborate with. We actively exchange experiences, providing valuable technical and market insights to foster the growth of our clients. In this blog post, we aim to share some of the valuable experiences that our clients have graciously shared with us throughout our partnership. This post specifically caters to individuals aspiring to launch their own apparel brand, serving as a valuable resource for starting and effectively managing such a venture.

Fashion Brandi Building

1. Strategic Launch: Maximizing Profits with a Modest Batch and Quality Control Measures

If you're operating on a limited budget, consider starting with just one t-shirt featuring a compelling print. Instead of opting for a large quantity, begin with a modest batch of 100 pieces available in two color options. This initial investment will $1000 USD TO $1500 USD, translating to a cost of $10 per tee, which is quite affordable. By pricing each t-shirt between $25 to $30 per piece, you can ensure a reasonable profit margin. This is a standard calculation employed in various business ventures. By maintaining a smaller stock, you can minimize delivery times and enhance quality control measures.

2. Captivating Visuals: Exploring Cost-Effective Alternatives for Product Showcase Photography

In order to effectively showcase your products, conducting a photo shoot with models can be a highly beneficial approach, particularly when selling through e-commerce platforms. However, it is not an obligatory requirement to use models. There are numerous successful brands that choose not to utilize models and still achieve impressive sales. If you are operating on a tight budget, opting for a product-focused photo shoot can be a cost-effective alternative. By doing so, you can save a significant amount of money that can be allocated towards building up your inventory.

3. Targeted Social Media Strategy: Leveraging Platform Intentions for Effective Brand Engagement

While there are numerous social media platforms available, only a select few prove to be truly effective. It is crucial to comprehend the intentions of individuals when they visit these platforms. For instance, when someone visits Facebook, their primary goal is often to pass the time rather than actively seeking products or information. Conversely, if a person visits Reedit, they are likely searching for answers or sourcing specific information. It is essential to choose the social media platform that aligns best with your product and target audience. Even if you receive a relatively low number of views, if you can convert even one viewer into a customer, it can be considered a positive outcome. Quality over quantity remains key in such scenarios.

4. Product Excellence: Prioritizing Quality and Craftsmanship for Lasting Brand Impressions

When launching your brand, it is important to prioritize your end products over branding and packaging. While impressive branding and packaging May initially capture attention, they often end up discarded shortly after. Instead, focus on creating exceptional products like t-shirts or hoodies that leave a lasting impression on your customers. By providing high-quality items, each time a customer wears them, they will be reminded of your brand. Therefore, invest in superior product quality and let your customers become ambassadors who speak highly of your brand. To achieve this, it is crucial to have well-crafted designs and accurate tech packs for production. Opt for custom design and production processes to ensure uniqueness. Additionally, having a skilled tech pack designer to offer guidance is always advantageous.

5.The Power of Collaboration: Leveraging Business Partnerships for Enhanced Productivity and Success

Starting a business requires more effort than one person can handle alone. That's why having a reliable business partner or a helping hand is invaluable, particularly if they possess insights into the garment development life cycle. Collaborating with a business partner is a smart decision as it allows you to leverage each other's strengths and compensate for any weaknesses. By dividing responsibilities, you can efficiently manage various aspects of the business. For instance, if you excel in marketing, your partner can focus on design and operations, creating a well-rounded team. The level of comfort with this arrangement depends on your personality and working style, but having a partner to share the workload can significantly enhance productivity and outcomes.

6.Harnessing the Power of Feedback: Improving Design Success through Collaboration and Insight

Creative design is inherently unpredictable. It's difficult to determine how well a design will resonate with your audience. Sometimes, designs you anticipate to be successful may fall short, while others you underestimate can perform exceptionally well. However, if your products have impeccable fits and quality, customers will still be drawn to them. To increase the chances of a successful design, seeking the opinions of others can be beneficial. Consult a small group of trusted friends or even consider posting on platforms like Reddit to gather feedback. It's important not to take feedback personally and understand that you are seeking input for the betterment of your brand. Sometimes, even critical or seemingly offensive feedback can provide valuable insights and contribute to your growth.

7.Rising Above the Crowd: Prioritizing Quality and Design Excellence in the Streetwear Market

The streetwear market is saturated with numerous brands, and it seems like everyone in the USA wants to start their own streetwear brand. However, it's important to note that only a small percentage of these brands prioritize quality. Many startup brands neglect proper product development, resulting in subpar design aesthetics and frequent fit complaints. They are hesitant to invest in design and fits, yet expect exceptional results. Consequently, they often fall short of achieving success. Despite the market saturation, it is still possible to build a successful and profitable streetwear brand. It's essential not to get discouraged by the competition and challenges. By prioritizing quality, investing in design excellence, and focusing on delivering exceptional fits, you can stand out from the crowd and create a brand that thrives in this competitive industry.

8. Logo T-Shirts: Enhancing Marketability with Eye-Catching Designs

As a small brand, logo t-shirts tend to resonate well with customers. The size and attractiveness of the logo play a crucial role. Customers are drawn to logos with appealing colors that look visually pleasing, increasing the likelihood of making a sale. If you're a new brand planning to sell logo t-shirts, it's essential to choose high-quality blanks in attractive colors that complement your logo. However, if you launch with text-only logo items, it may be challenging to generate significant sales as they may not capture the same level of attention. Therefore, it is advisable to prioritize incorporating a visually appealing logo into your merchandise to enhance its marketability.

9. Quality over Quantity: Choosing Authentic Influencers for Effective Brand Collaborations

Influencers can indeed play a significant role in brand promotion, but it is crucial to collaborate with the right influencers. Having a large follower count does not guarantee effectiveness. For instance, individuals with 50,000 followers may receive minimal engagement, such as only 50 likes on their posts, indicating a lack of interest from their audience. In contrast, an influencer with 10,000 followers who consistently receives over 500 comments per post demonstrates a higher level of engagement. This suggests that people take the posts of such influencers more seriously. When evaluating potential influencers, it's important to examine the quality of their engagement. Take note of who is liking and commenting on their posts and assess whether these accounts are legitimate. Fake followers and likes can devalue your brand, as people can often distinguish between genuine and artificial engagement. Therefore, it is crucial to partner with influencers who have an authentic and engaged audience to maximize the impact of your brand collaborations.

10. Creating a Thriving Brand Community: Cultivating Local Connections and Engagement

Building your brand's presence and community should commence well before you start designing your products. It is essential to establish a supportive network of people who will back you from the moment you begin selling. To achieve this, focus on creating a local community or group. Relying solely on digital marketing or website sales may limit your reach, as people are more likely to visit your website if they are familiar with you or have a connection to your brand. Building a local buzz can be accomplished through one-on-one public relations efforts, such as engaging in personal interactions and conversations. Additionally, consider implementing guerrilla marketing campaigns and collaborating with local influencers to generate more visibility. Participating in local street markets can also be beneficial, especially for clothing items like t-shirts and pullovers. Starting a blog where you can gather customer feedback and share recommendations can serve as an effective tool for building engagement and rapport with your audience. By leveraging these strategies, you can lay the foundation for a strong brand community and benefit from valuable customer feedback and recommendations.

11. Forging Lucrative Partnerships: Securing Rack Space in Local Stores

A traditional yet effective marketing approach that remains relevant is connecting with local stores and securing rack space for your products. This involves reaching out to these stores and convincing them to carry your merchandise. Typically, this arrangement entails sharing a percentage of your profits with the store as compensation. In the initial stages, you may need to offer your collection on a consignment basis, meaning the store only pays for the products once they are sold. Negotiating with local stores successfully relies on your marketing skills and ability to showcase the value and appeal of your brand. By effectively conveying the uniqueness and marketability of your products, you can establish mutually beneficial partnerships with local stores, expanding your reach and gaining exposure within your target market.

12. Building an Authentic Brand-cause Partnership for Sustainable Impact

Attaching your brand to a cause, even if it involves donating a small percentage of your profits, can significantly boost your sales. This practice creates an emotional connection with customers who care about making a positive impact in the world. However, it is crucial to genuinely align yourself with a cause because you believe in it, rather than solely for brand marketing purposes. Authenticity is key in building trust and loyalty with your customers. By genuinely getting involved with a cause, you not only contribute to a meaningful network but also provide an opportunity for your brand to gain visibility and recognition. Conversely, if your connection to a cause is purely driven by marketing motives, it can have a negative long-term effect on your brand's reputation. It's essential to prioritize sincerity and a genuine desire to make a difference, as this will resonate with customers and establish a positive brand image.

13. Breaking Down Your Goals and Navigating the Design Process

Before embarking on starting your own brand, it's important to understand the requirements and steps involved. Begin by breaking down your overall goal into smaller, manageable sub-goals, tackling them one at a time. A good starting point is learning how to transform your style ideas into tangible designs. By following the guidance provided in various blog posts, you can gradually navigate your way through the process. If you intend to start with generic styles, the Tech Pack Template Store offers pre-designed templates that can assist you in creating your tech packs. With your graphics or artwork and the tech packs from this store, you'll be prepared to approach a manufacturer and move forward with production. Remember to approach each step methodically, building upon your progress as you work towards establishing your brand.

Feb 18, 2023

Steps in Tech Pack Design Followed in Garment Industry

Clothing designers and brands may wonder why they need a tech pack and spec sheet, but these tools are crucial for successful clothing manufacturing. In this post, we'll provide a clear overview of the steps involved in designing a clothing tech pack, which is not only important for tech pack designers, but also for brands. A fashion tech pack serves many purposes for an apparel brand, helping them save money in the production of their clothing line. Additionally, it acts as a de facto contract between the client and the clothing manufacturer throughout the apparel production process.

At its core, a tech pack serves to clearly communicate the design and style requirements for a particular garment. It provides a set of instructions for the clothing manufacturer to follow throughout the production process, which includes everything from pattern design to finishing. Because each step of the process is important and requires proper instruction, it's essential for the tech pack designer to provide clarity in their instructions, as this directly affects sample development and production. Each tech pack is unique and tailored to the specific style and design requirements of the garment. In the following points, we'll outline how to create a tech pack and spec sheet for garments to ensure that all important details are included.

Tech Pack Design Steps

1. Fashion Flats: A Fashion Flat, also known as a Flat Sketch, is a front and back view of a garment that showcases every detail. It serves as the foundation for the tech pack design, so it's important for the tech pack designer to include all necessary information in the Fashion Flat. Both the designer and the client should cross-check the Fashion Flat throughout the design process to ensure that all details are accurately represented.

2. Color Options and Pantone Code: Garment styles are not complete without color options. Clients often request color variations for each style they design, and this also allows the brand to offer variety to their customers. Therefore, the tech pack designer should provide 2-3 color options for each style to ensure that the final product meets the client's expectations and offers flexibility for the brand.

3. Fabric Details: Fabric details are a critical aspect of any garment tech pack. This information includes the fabric's yarn count, weight, GSM, and composition, and is essential for the garment manufacturer to estimate fabric consumption during production. The fabric details also determine the optimal quantity required at a particular price rate, which can impact the overall cost of production. Therefore, the tech pack designer should ensure that all fabric details are accurately included in the tech pack to avoid any issues during the production process.

4. Stitching and Construction Details: Stitching and construction details in a tech pack provide guidance on how a clothing manufacturer should stitch and construct the garment. The stitching and construction details show the step-by-step process of assembling the garment, and a tech pack designer with factory experience can provide the necessary expertise to ensure that these details are accurately conveyed. Therefore, it's crucial to include stitching and construction details in the tech pack to ensure that the garment is produced correctly and meets the client's expectations.

5. Graphic and Print Details: Graphics and prints are an essential part of garment embellishment, and any garment style is incomplete without them. When incorporating prints and graphics, the placement and technique of the design are crucial to achieving the desired look. The tech pack designer must provide clear instructions for the print's color, size, and placement in the garment. Therefore, it's important to include these details in the tech pack to ensure that the final product accurately represents the client's vision. A separate post will be dedicated to discussing print and graphic details in further depth.

6. Graphic/Print Placement Details: Print design is a crucial aspect of tech pack design, but it's not enough to simply create a design. Decisions on the placement of the print, such as whether it will be printed on a garment or a panel, are essential and should be made with the guidance of a technical designer. It's important to remember that even a good print can look like a disaster if it's placed in the wrong location on the garment. Therefore, the tech pack should include detailed measurements and the exact position of the print from a specific point to ensure that it's accurately executed during production.

7. Embroidery Details: Embroidery has become a popular trend in high-end fashion, and any garment style that features an embroidery design requires detailed instructions. The tech pack should include information on the type of embroidery, the number of stitches required, the color of the thread, and other relevant details. The number of stitches required for a particular embroidery design is a crucial factor to consider. There are several embroidery techniques, such as puff embroidery, stiffly, and plain lock stitch, and it's essential for the tech pack designer to specify the type of embroidery to be used in the design. Including these details in the tech pack ensures that the embroidery is executed correctly during production.

8. Trims Detail: In addition to fabric, garments also require other materials such as trims, including buttons, zippers, clip hooks, and more. Each garment style requires different trims, so it's essential to provide complete details for sourcing and usage in the garment. The technical designer must mention the trim details along with its specifications in the tech pack. For example, for a shirt, the tech pack should specify the button size to use, and for the bottom, the zipper length should be mentioned. Including these details in the tech pack is crucial to ensure that the garment is constructed accurately and the style is executed as intended.

9. Branding Details: Every style that a technical designer creates is typically for a brand, and as such, it should reflect certain branding details. Labels, hang tags, loop labels, size labels, and more are all part of a brand's identity. While these details may not be part of the tech pack design, it is important to specify where to attach or stitch them in the tech pack. The most crucial branding trim is the care label, which provides instructions on how to handle the garment. Including these branding details in the tech pack ensures that the final product aligns with the brand's identity and guidelines.

10. Washing Details: Apart from stitching, every garment has its specific processing needs. For example, some garments need to be washed to reduce shrinkage, enhance the shine, and soften the fabric, which can improve the overall look and feel of the garment. Therefore, washing instructions are an important part of sample development and mass production. The tech pack designer should clearly mention the washing instructions for each garment in the tech pack to ensure that the garment is processed correctly.

11. Measurement Details and Size Chart: The measurement spec sheet includes all the key measurements of the garment, such as the chest, waist, hip, sleeve length, and inseam, along with the tolerance range for each measurement. The size chart and grading rules are also important to ensure the garment fits properly across all sizes. The tech pack designer needs to work closely with the pattern maker to ensure that the spec sheet is accurate and that the size chart and grading rules are appropriate for the target market.

12. Measurement Guideline: The measurement guideline is an important part of the measurement spec sheet, as it provides clear instructions on how to take the measurements. It typically includes illustrations and descriptions of where to start and end the measurements, as well as how to position the measuring tape. This helps to ensure that the measurements are consistent and accurate, which is crucial for achieving the desired fit of the garment.

13. Bills of Materials ( BOM ): Bill of Materials (BOM) is a crucial document in the production process, as it lists all the materials and components required to make a garment. A Bill of Materials is an essential source of information used for production cost estimation. This includes not only the fabric, trims, and hardware, but also things like labels, thread, and packaging materials. The BOM is used by the production team to estimate the cost of making the garment and to ensure that all the necessary materials are ordered and on hand before production begins. It is also used to keep track of inventory levels and to ensure that there are no shortages of any critical components. Preparing an accurate BOM is an important part of the tech pack design process, and requires careful attention to detail and thorough knowledge of the garment's construction and materials.

Urban Purple offers a comprehensive set of services for fashion brands, including design, sampling, production, and shipping. This can be valuable for brands looking for an end-to-end supply chain solution. Additionally, Tech Pack Template Store can be a helpful resource for brands in need of design spec sheet templates. Having a one-stop shop for all of these services and resources can be a time-saving and cost-effective option for fashion brands.

The Importance of Fabric Details in Fashion Tech Pack Design

The Importance of Fabric Details in Apparel Tech Packs

Fabric is a crucial element of any apparel style, and the fabric details included in a tech pack are essential. Without accurate fabric details, it is impossible to move forward with the production process. Therefore, the tech pack designer must provide a detailed description of the fabric in the tech pack, including color, blend, composition, yarn count, and wash care instructions. Similarly, it is important for brands to explain in detail the type of garments they require, providing the designer with a clear idea of the appropriate fabric for the desired styles. Effective coordination between the designer and the client is critical during the design phase, enabling the tech pack designer to provide an appropriate fabric description that best suits the style.

Essential Aspects of Fabric Description in Apparel Tech Packs

When creating a tech pack, the fabric description should include four essential aspects: composition, blend, texture, and color. While discussing fabrics in detail is beyond the scope of this discussion, it is important to note that fabric characteristics vary and require detailed research. It is also important to be aware of testing characteristics when selecting fabrics. To ensure high-quality garments, it is crucial to conduct thorough testing on fabrics, including but not limited to colorfastness, shrinkage, and pilling. By providing detailed fabric descriptions and testing results in a tech pack, manufacturers can produce garments that meet the desired specifications and quality standards.

  • GSM testing is an important aspect of fabric evaluation, particularly for knitwear fabrics. GSM, or Grams Per Square Meter, reflects the weight and thickness of the fabric. To calculate the GSM of a fabric, a circular piece of the fabric is cut to an even size of 11.2 cm and weighed. The weight of the fabric is then used to determine the GSM. This measurement is important in determining the appropriate use of fabric in a particular garment and ensuring consistency across multiple batches of fabric.
  • Yarn Count is an important aspect of fabric testing and it refers to the thickness of the yarn used in the fabric. It is calculated by its mass per unit length and its unit of measurement is "tex". Yarn manufactured by the compact spinning system is known for its better smoothness, higher luster, and improved abrasion resistance compared to classical yarn. It has 40-50% better abrasion resistance, 20-30% lower hairiness as measured with the Uster apparatus, 60% lower hairiness as measured with the Zweigle apparatus, 8-15% higher tenacity and elongation at break, and smaller mass irregularity. Understanding yarn count is crucial in determining the quality and characteristics of the fabric and can help in selecting the appropriate yarn for a particular garment style.
  • Fabric Composition: Fabric composition refers to the materials used to create the fabric, which can include a single type of fiber, such as 100% cotton or 100% polyester, or a blend of different fibers, such as a cotton/polyester blend. The composition of the fabric can affect its properties, such as its durability, texture, and breathability, and it is important to specify the composition in the tech pack to ensure that the correct materials are used in production.
  • Color: Pantone is a color-matching system used in the fashion and design industry to ensure consistency and accuracy of colors across different materials, products, and processes. Designers and manufacturers use Pantone colors to specify and communicate the exact shade of a color they want to use in their designs. Pantone provides a wide range of color shades and swatches, and their color codes are recognized globally as a standard for color communication. By using Pantone colors in your tech pack, you can ensure that your fabric and garment colors are consistent and accurate throughout the production process.

At Urban Purple, we provide a comprehensive range of services that can help you build and grow your apparel brand. Our services cover the entire spectrum of brand development, from clothing design to shipping and marketing. We can help you with apparel design, tech pack design, sample development, and apparel production.

Tech Pack Design - Fashion Studio Urban Purple

A Tech Pack Designer is a crucial part of building a successful apparel brand, yet many new brands overlook this point. Don't try to do everything alone when starting your clothing line and wondering where to begin. Business is a team game and you need a team to execute the operation. You'll need a technical clothing designer, coordinators, and an apparel production house to bring your line sheet to life. Everyone should work together as a team to help build your brand's merchandise. Your job is to ensure that all segments are in sync and working together with proper coordination. Finding an integrated unit that offers all of these services can add even more value to your business. Look for a unit with integrated apparel design, tech pack design, and garment manufacturing facilities.

Benefits of an Integrated Clothing Design Studio and Manufacturer

Sourcing an integrated clothing design studio and the manufacturer is always the preferred option, particularly if you're a sourcing clothing designer and garment manufacturer. With integrated services, you can get the support you need to design and produce your brand's merchandise. Unfortunately, there are very few fashion studios and garment units that offer an end-to-end solution. One of the rare ones is Fashion Studio Urban Purple, where we assist customers with apparel design, tech pack design, sample development, and manufacturing. Our integrated fashion unit supports you from concept to customer, helping new brands make the most of their limited investment. When you can get everything in one place, it's easier to achieve your goals.

The Importance of Tech Pack Designs in Garment Manufacturing

At Urban Purple, we help you convert your ideas into factory-ready tech pack designs. Our tech pack designers can take your raw sketches and turn them into structured specifications. You can rest assured that the tech pack designs we create will be easily understood by factories, resulting in better production outcomes. Tech packs play an essential role in the sample development process and the production of garments with perfection. By specifying instructions that clothing manufacturers follow to achieve the desired outcome, tech packs reduce the time and effort needed to produce garments on a mass scale, while keeping costs low. Our tech pack designs include complete garment detailing and a graded measurement spec sheet, which helps garment units execute the production process in a structured way. This results in the development of correct patterns and samples with minimal effort, and also helps in the mass production of garments, which further reduces costs.

Preparing for Tech Pack Design and Clothing Manufacturing

Building an apparel brand is a team effort, requiring the active participation of technical designers and manufacturers in every aspect of brand development. To achieve success, you must communicate your ideas effectively and involve your team in every step of the garment development and manufacturing process. To get started, we need a detailed explanation of your ideas along with some sketches or images. However, before you can receive support on tech pack design and clothing manufacturing, some basic preparation is necessary. Here are some tips that can help you understand the steps to follow before hiring a tech pack designer.

  • · Your ideas and sketches/inspiration images
  • · Your Brand Logo
  • · Base Measurement of any of your competitors or Brands that best fits your segment.

We would like to invite you to explore our Tech Pack Template Store, where you can find a diverse selection of pre-examined and tested fashion tech packs. Our complete tech packs include detailed measurement specifications, and size gradations from XS to XXL, and have undergone thorough testing by both our clients and our internal team. By using our reliable and high-quality tech packs, you can ensure the accuracy and production readiness of your designs, while saving valuable time and resources. Visit our store today to browse our wide selection of tech packs and find the one that best suits your needs.