Feb 15, 2023

The Significance of Garment Labeling and Care Instructions in Apparel Production and Marketing

It is quite common that we often overlook garment labels and care instructions while purchasing clothes. However, when we buy quality garments from a reputable showroom, we notice that the care instructions are clearly mentioned and given due importance. Fashion-conscious consumers who prioritize garment quality pay close attention to care labels and instructions when buying clothes, and tend to choose those garments with clear instructions and quality branding. Garment branding and labeling serve two purposes: firstly, it is a part of garment branding and marketing, and secondly, it is a compliance requirement in different countries. Therefore, it is crucial for garment exporters to know which branding and care instructions to follow, and to double-check with brands, labels, or garment buyers during apparel production.


Get Trims Designed for Fashion Branding

Successful branding and labeling are crucial for a brand's success. Not only do they serve marketing purposes, but they also address various compliance issues that need to be specified while designing labels and specifiers for a particular brand. Care instructions and labeling are vital factors that shape the quality and reputation of a garment brand. Additionally, certain countries have mandatory requirements for custom labeling, which necessitate specific instructions and specifiers. As a result, it is the responsibility of the brand and the manufacturer to specify these instructions during garment production.

Urban Purple is a group of technical fashion designers and consultants who also operate a digital download store offering a variety of fashion tech packs, graphics, and textile prints. To learn more about our offerings and purchase fashion tech packs, please visit our tech pack template store. With a broad selection of fashion tech packs to choose from, you can select your collection of tech packs with ease. Each tech pack is factory-tested, so you can confidently purchase your preferred styles. Download the apparel Tech Pack Template, complete with a detailed measurement spec sheet and a source vector file of the tech pack with the spec sheet in Excel format. Fashion Consultant and Owner of Tech Pack Template is your one-stop online shop for high-quality tech pack templates with detailed size charts. Download our Tech Pack template in Excel format, complete with a detailed size chart to ensure a perfect fit for your apparel.